Finns need gifts from their employers to boost their productivity

Edenred's October 2021 survey on corporate gift culture will find out how employees feel about rewards and giving gifts in the workplace. Based on the survey, it can be concluded that the gifts are perceived as motivating and binding to the company. Even 97 percent expect a Christmas present from their employer!


Almost everyone wants a Christmas present from their employer

 
Gifts are a way for employers to get employees to invest more in their work. 83 percent of Finnish wage earners say that gifts from their employer increase their work motivation. Only one third of wage earners are those who do not consciously increase their punctuality, even if they receive gifts from their employer.
 
Gifts are primarily wanted as thanks for work performance and congratulations on career milestones. The exception to public holidays is Christmas, when practically everyone wants a Christmas present from their employer. In a choice situation, only 38 percent would rather choose a Christmas party than a Christmas present from the employer.
 
The monetary value of gifts is also essential in Finland. More than half of the employees consider the monetary value to be comparable to the appreciation they receive from their employer. The information comes from the answers to a survey conducted in October by Edenred, which offers the Delicard® gift card service. 812 employees responded to the survey.
 
 

Christmas gifts encourage and motivate employees

 
In Finland, employers should remember their employees with gifts in order to get the best performance out of them. 83 percent of Finnish wage earners say that gifts from their employer increase their work motivation. Only a third of wage earners do not consciously reduce their work efficiency, even if they receive gifts from their employer.
 
– Finns have a Lutheran approach to business gifts, because gifts are needed first and foremost as proof of diligence and initiative. Gifts are preferred as thanks for work performance and congratulations on career milestones. Rather as surprises in the middle of everyday life than during holidays and events. 53 percent of Finnish wage earners think so. The employer should therefore approach the distribution of employee gifts as a token of appreciation, says Laura Kuusela, Delicard Finland's brand manager.
 
– In addition to work motivation, gifts stimulate commitment. 62 percent of employees see the binding effect as the most important reason why an employer should be remembered with gifts. Every fifth person feels that the most important reason is the raising of the collective spirit, Kuusela adds.
 
The information comes from the responses to a survey conducted by Edenred in October. Edenred is Finland's leading provider of employee benefits, whose services include Delicard® gift cards. 812 employees in Finland responded to the survey. 59 percent of the respondents are women, 40 percent are men. One percent don't want to tell their gender.
 
 

Everyone wants a Christmas present

 
Practically everyone wants a Christmas present from their employer, as 96.5 percent of wage earners expect a Christmas present. Midsummer is the only one of the other holidays when a significant part sees the need to give gifts. 20 percent think that the employer should remember around Midsummer, when the summer holidays begin.
 
– Christmas presents are clearly part of the domestic work culture, and Finns expect to receive a Christmas present from their employer. This can be seen in the fact that, in a choice situation, only 38 percent would rather choose a Christmas party than a Christmas present from the employer. You can probably conclude from this that the employers have been successful in their Christmas gift purchases. There haven't been just soft packages, says Kuusela.
 
The most convenient option for the employer when choosing a Christmas gift is to let the employee choose it himself. 60 percent of wage earners want to decide for themselves what they get as a Christmas present from their employer.
 
In general, Finnish employees feel that taking employees' birthdays into account is more important than taking into account public holidays.
 
 

The monetary value of the gift is decisive

 
In Finland, an employer's appreciation of its employees is compared to how much the gifts given to the employees cost. More than half of the employees see it that way. Only a third disagree. The rest have no opinion for or against.
 
47 percent feel that a good gift costs 51–100 euros. 31 percent say 101–200 euros. From the employer's point of view, 100 euros is an essential limit, as gifts of this value can be given tax-free to each employee per year.
 
52 percent of employees value a personal gift the most. Only 4 percent value gifts shared with coworkers the most.
 
In the respondents of Edenred's October survey, the largest representation of the various fields is from the healthcare and social sector, public administration and organizations, telecommunications, construction, installation and maintenance, and customer service.
 
Reward with Delicard® gift cards

Source: Edenred Finland survey, autumn 2021 (quotes are translated)

This is how Delicard® works

Order gift cards easily and quickly from the online store

Choose the gift card

Choose the gift card from our stylish selection.

Add a customization

Add a personal greeting or a company logo to the gift card.

Choose the delivery method

Choose a printed gift card or a virtual eDelicard®.
 

Redeem your desired gifts effortlesly online

Choose the produ​cts

Enter you voucher number and select your desired products from our versatile selection.

Choose delivery time and ​place

Enter the desired delivery time and address, the gift will be delivered directly to you.

Enjoy your gift

Receive the awaited package and enjoy your gorgeous Delicard® gift.


SHOPPING CART

Shopping Cart is empty.